Int’l Forum on Improvement of Language Environment for World Expo
2010 held in SH
An international forum on the improvement of language environment for World
Expo 2010 was held in Shanghai on September 13-14, with an aim to map out
strategies and plans for improving the use and services of standardized
languages for the 2010 Shanghai World Expo. A total of 12 experts delivered
keynote speeches during the forum, focusing on four topics including
the“Language Planning and Strategies in Multi-lingual Societies”,“Strategies for
the Improvement of Language Services and Environment”,“Language Construction
Strategies against a Multi-cultural Backdrop”, and“International Communication
Strategies of Mandarin Chinese against the Opportunity of World Expo.”
Over 10,000 families of Pudong New Area agreed to relocate for World
Expo
Over 10,000 families have signed the relocation agreement for the 2010 World
Expo in Pudong New Area, the major area for the pilot relocation scheme in the
run-up to the Shanghai World Expo. On October 8, Ms. Xu Lihua, representing the
10,000th family signing agreement for relocation, accepted relocation souvenirs
and memoir album presented to her by Mr. Zhang Xuebing, Deputy Director General
of 2010 Shanghai World Expo Executive Committee and Governor of Pudong New Area
as well as Vice Secretary of Pudong CPC Committee. (By Cen Yi and Dai Qian/
photography by Xu Jiechen)
Security Agreement for First tranche of World Expo Bonds
signed
October 13 witnessed the signing ceremony of the security agreement for the
first tranche of World Expo bonds, which was held at the Multi-function Hall on
the 7th Floor of the World Expo Group on. Proceeds from the bonds will be used
to construct major projects for the 2010 Shanghai World Expo. The issuance of
World Expo bonds will not only provide funds for the construction of World Expo
projects, but also boost public awareness of the World Expo, mobilizing citizens
to support the preparatory work for the World Expo. (Photograph by Xu Jiechen)
Forum on Public Branding Held
The“2010: Better City, Better Life”public branding seminar, jointly organized
by the Bureau of Shanghai World Expo Coordination, Tsinghua University and the
Ogilvy Group, was held in Shanghai on October 18. Experts from the Shanghai
Municipal Foreign Economic Relations & Trade Commission, the World Expo
Group, Tsinghua University and the Ogilvy Group held discussions on the building
and marketing of Shanghai’s public brand as well as the promotion of the
Shanghai World Expo. Keynote speeches on tourism branding, regional branding,
foreign trade and exchanges were also delivered at the seminar.
World Expo Property Management Talents to go to HK for
training
The“World Expo Property Management Talents”seminar was held in the building
of World Expo Group in the afternoon of October 18, marking the formal launch of
the training program for Property Management Talents for the 2010 Shanghai World
Expo. The training program includes talent certification for senior managers in
property management for World Expo, certification for managers in property
management for World Expo and certification for senior managers in providing
security service for the property management of the World Expo. Trainees will be
trained in Shanghai and Hong Kong, and will obtain certificates, if qualified,
from the Shanghai World Expo Talent Certification Center. Qualified trainees
will be listed in the talent database of Shanghai World Expo.
Hungary to participate in Shanghai Expo
The signing ceremony of“MOU on Hungary’s Participation in the Shanghai Expo
2010”was held in Shanghai on October 25, which is believed to further promote
friendly relationship between Hungary and China and will play active roles in
boosting Sino-Hungary trade, social, and cultural cooperations and exchanges.
Photos:
1. Souvenirs presented to the 10,000th family signing the relocation
agreement.
2. The signing of security agreement for the first tranche of World Expo
bonds.